"All these people who are killed, they’re reported at the end of the year as a number... but every one of them has a story – there’s a family, there’s a community.”This is why, in her own words, Norma Rohan, along with her husband Brian, founded Embrace FARM, the support group for those affected by farm accidents, following the death of Brian’s father, Liam. Embrace FARM is in the midst of organising its third annual remembrance service to commemorate those killed in this type of tragedy.