Could seaweed from the west of Ireland be the gateway to firmer, glowing skin? Rí na Mara certainly believes so. Rí na Mara is an Irish-owned family business based in Spiddal, Co Galway, that harvests wild, organic seaweed and combines it with natural botanical extracts. The result is a unique, effective skincare range that will enrich your skin with protein, nutrients and antioxidants.

The company recently launched a hyaluronic acid eye cream to reduce puffiness and dark circles, one to keep an eye out for at the stand this year.

There will also be special offer gift sets available over the three days and a competition for best farmer picture.

Rí na Mara exhibits every year at the Ploughing and its founder, Deirdre Ui Chathmhaoil, says she is looking forward to seeing some familiar faces. “I especially love meeting the farmers that visit every year to buy a treat for someone special , or to plan their Christmas presents.”

There is nothing quite like bright, shiny, healthy skin. If you think you could do with giving your skin the attention it deserves, head to the Irish Skin Foundation (ISF) stand.

There will be a team of experts on hand to answer your most pressing skincare questions and concerns. The ISF is a national charity that strives to improve the quality of life for people with skin conditions such as psoriasis and rosacea.

There will be a crew of volunteer dermatology nurse specialists to give you advice and guidance, along with one to one consultations, so there’s no excuse not to dive into those pores.

If your hearing isn’t what it used to be and you find yourself cranking the TV all the way up just to hear what’s going on, it might be time to look into hearing aids. The Blackberry Hearing stand can show you the way forward.

Established in 2015, the Blackberry Hearing founders drew on their business experience to guarantee quality solutions at the best prices with excellent customer care. They have over 70 clinics nationwide and you can book a free consultation at any of their clinics. At the Ploughing, they will also have information about grants.

Hearing aids these days can be very discreet but make a huge difference in day-to-day living.

Growing, expanding and improving is essential to the success of any healthcare facility. UPMC Whitfield Clinic in Co Waterford is no exception to this idea. Stop by the stand to meet with health professionals to discuss the hospital’s services.

They can inform you further on what Whitfield can do for you. The hospital opened in 2006 and it is now the largest private hospital in the southeast serving half a million people in Ireland. It has an extensive range of services including orthopaedics, ophthalmology, oncology and endoscopy.

With over 50 consultants and 180 employees, the hospital has grown significantly over the years. The cancer centre has access to cutting-edge research and expertise from an academic hub in the US.