Datamars Ireland hopes to be approved to sell cattle tags from early January. Datamars is a very large company operating globally in identification of farm animals, pets and even identification of textiles. The firm’s global headquarters is in Bedano in Switzerland. It has 11 subsidiaries, including QuickTag in Northern Ireland, three factories and a large network of distributors.
Datamars has not had a base in the Republic of Ireland before but has now formed a link with Celtic Diagnostics and formed Datamars Ireland. It has applied to the Department of Agriculture for approval to sell cattle tags to farmers and has received initial approval from the Department for its tags.
It must now build up the structure necessary to supply tags and link in with the Department’s AIMS database. When up and running, Datamars Ireland is likely to offer farmers in the Republic a suite of tags similar to that it is already selling to farmers in Northern Ireland through its subsidiary QuickTag Ltd. That firm sell the Datamars range of visual tags including EID visual tags, and the Typifix range of tissue tags.
The Typifix range was developed by another Swiss-based company, Prionics Ag. In 2014, Prionics was acquired by multinational company Thermo Science.
Last month, Datamars Ireland sales director Richard Nolan said that the firm would issue full details of its tag products and of prices once it gets a commencement date from the Department of Agriculture.
Watch: Mullinahone’s cattle tag is now stronger
New tagging option for cattle farmers
Datamars already supplying cattle tags in NI
Electronic tags – what’s it all about?
Freeze-branding - is it still worthwhile?
Most sheep penalties caused by sheep census