Mixed martial arts fighter Conor McGregor has weighed in on the Irish whiskey debate.
“The Notorious” claims his is the most Irish of all whiskeys.
Reacting to the news that Irish whiskey sales reached a total of $1bn in the US last year, McGregor took the opportunity to highlight the Irish credentials of his own whiskey brand, Proper No. Twelve.
“I’m gonna toast on this fine Thursday this amazing news,” he posted on Twitter. “Sláinte to the only true Irish whiskey we have left, @ProperWhiskey! Irish-owned forever.”
Demand
Will he now take the next step and join grain growers in demanding that Irish whiskey uses only Irish grain?
McGregor would have felt at home at some of the meetings at the height of the IFA/Irish Grain Growers feud.