Irish grocery prices increased by 6.5% in the 12 weeks to 22 March compared with the same period last year, according to the latest data from Worldpanel by Numerator.

Shoppers have responded to the higher prices with more frequent trips to the shops, but buying less when they are there.

The data shows a 1.1% increase in trip frequency, but the volume of packs sold continued to decline (-2.7%), a downward trend that has been ongoing every month since June 2025.

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For the four weeks to 22 March, Irish consumers shopped less in store, down 2.6%, but the volume of packs bought per trip increased by 1.3% as shoppers stocked up for St Patrick's Day, Mother’s Day and Easter.

Shoppers have also bought more own-label products during the period, with sales up by 2% on the previous month and the category now accounting for 46.5% of the market.

Market share

Dunnes remains as lreland’s largest grocery retailer with 24.3% market share, the same as in the 12 weeks to 23 March last year, with Tesco just behind in second place with 23.6%, up from 23.1% in the same period.

Supervalu had 19.3%, which is down on the 20.2% last year, while Lidl increased to 14.3% compared with 13.5% a year ago, but Aldi dropped to 11.1% this year compared with 11.6% market share in 12 weeks to 23 March 2025.