Netherlands-based company Vivera has already started production of its plant-based 'steak' and expects to produce several million pieces in 2018. Vivera has a current production of more than 1m meat replacements a week, making it one of the three largest producers in Europe. Only plant-based ingredients such as wheat and soy are used in its production.
The British chain Tesco will sell the product from 21 May in more than 400 supermarkets. Retailers in the Netherlands will also be selling the product in June.
Plant-based steak made by Vivera.
ADVERTISEMENT
“A large group of vegetarians, vegans and flexitarians has been very interested in such a product for years,” Gert Jan Gombert of Vivera stated. “The smell, taste and bite can hardly be distinguished from real steak and we are convinced that this product will meet a large need of consumers.”
On 29 and 30 May, Vivera will officially present its plant-based 'steak' at the PLMA exhibition at the RAI Amsterdam in the Netherlands.
This content is available to digital subscribers and loyalty code users only. Sign in to your account, use the code or subscribe to get unlimited access.
The reader loyalty code gives you full access to the site from when you enter it until the following Wednesday at 9pm. Find your unique code on the back page of Irish Country Living every week.
CODE ACCEPTED
You have full access to the site until next Wednesday at 9pm.
CODE NOT VALID
Please try again or contact support.
Netherlands-based company Vivera has already started production of its plant-based 'steak' and expects to produce several million pieces in 2018. Vivera has a current production of more than 1m meat replacements a week, making it one of the three largest producers in Europe. Only plant-based ingredients such as wheat and soy are used in its production.
The British chain Tesco will sell the product from 21 May in more than 400 supermarkets. Retailers in the Netherlands will also be selling the product in June.
Plant-based steak made by Vivera.
“A large group of vegetarians, vegans and flexitarians has been very interested in such a product for years,” Gert Jan Gombert of Vivera stated. “The smell, taste and bite can hardly be distinguished from real steak and we are convinced that this product will meet a large need of consumers.”
On 29 and 30 May, Vivera will officially present its plant-based 'steak' at the PLMA exhibition at the RAI Amsterdam in the Netherlands.
If you would like to speak to a member of our team, please call us on 01-4199525.
Link sent to your email address
We have sent an email to your address. Please click on the link in this email to reset your password. If you can't find it in your inbox, please check your spam folder. If you can't find the email, please call us on 01-4199525.
ENTER YOUR LOYALTY CODE:
The reader loyalty code gives you full access to the site from when you enter it until the following Wednesday at 9pm. Find your unique code on the back page of Irish Country Living every week.
SHARING OPTIONS