Old reliables like Magnum and Enermax will take up solid chunks of the beet area this season as always, while Smart beet is likely to see an increase with new fodder beet Chava on the market (see page 38).Enermax is a high yielding variety and has increased in area in every year of its 12 years in the market. According to Goldcrop trials its dry matter content is 18.7%, compared to Laurena for example which is a lower yielding crop (32.6t/ac), but has a higher dry matter content.